Interpreter Portal
Product redesign of the workflow platform supporting 10K+ interpreters across Propio’s global network.
Lead Product Designer
Leading product design
for start ups and enterprises
Shaping strategy and leading end-to-end design across fintech, insurtech, sports tech, and language services.
- Product strategy
- Design systems
- User research
- End-to-end UX
- Accessibility
- AI-assisted prototyping
Selected Work
Propio Platform Strategy
Building the design system, product architecture, and UX strategy to bring six enterprise products into one ecosystem.
Instant Human Review
Market-first Propio initiative exploring how AI and human expertise can support faster, trusted translation review.
ShotTracker Go
Player-owned mobile experience that makes workout history, progress, and live training visible in the athlete’s pocket.
ShotTracker Pulse
Bench-ready game-day product pairing video and possession stats for teams adopting ShotTracker with less setup.
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StickerSwap
Shipped beta for 2026 FIFA World Cup Panini collectors, built independently with Figma, AI tools, Codex, and GitLab.
Translation Portal
Proprietary client portal replacing legacy tools with a clearer way to submit orders and track the full translation lifecycle.
About Me
Turning complexity into scalable product experiences
I’m Paula, a Lead Product Designer shaping strategy and leading end-to-end design across B2B and B2C SaaS products in fintech, insurtech, sports tech, and language services. I specialize in turning complex problems into scalable, thoughtful solutions. That might mean building high-performing teams, creating design systems from the ground up, or aligning product and engineering around a shared vision.
At Propio, I’m leading the redesign of our product ecosystem across B2B and B2C platforms as we evolve toward a unified mega app experience. My work spans both product and systems. I’m rethinking how our products come together into a cohesive experience, partnering with leadership on product strategy, and working closely with engineering to build a scalable design system that enables speed and consistency. In parallel, I’m establishing design thinking practices and helping build a strong design foundation across the organization.
My work is grounded in user insight and focused on delivering measurable business impact. Outside of design, I’m often planning my next trip, playing fútbol, or spending time with my dog.
Contact
Want to get in touch?
Send me a message. I’d love to hear from you.